UAUA was created by Kiki & Philippe, a Dutch mother & Belgian father. Inspired by their 4-year-old daughter Liv, 2 year old son Harvey and 6 month old son Leo. Their brand offers a complete range of essentials for little ones aged 0-4 years and can be worn all year round.
The key to UAUA's vision is durability and premium quality. They create clothes that last for many years to come and that can be handed down from generation to generation. Their collection features timeless pieces with simple, earthy color palettes that are not only practical but created in an environmentally conscious way. UAUA uses (CPSIA) certified Pima cotton to ensure the best for your little ones. Each piece represents their family values of quality, honesty, and simplicity.